Privacy Policy
Privacy Policy
Purrlife is responsible for processing personal data as outlined in this privacy statement.
Contact Details
š Website: https://www.trypurrlife.com
š§ Email: support@trypurrlife.com
Personal Data We Collect
Purrlife processes your personal data when you use our services or provide your information directly to us. This may include:
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First and last name
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Gender
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Address
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Phone number
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Email address
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Other personal data you provide (e.g. through profile creation, correspondence, or phone)
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Data about your activity on our website
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Data on your browsing behavior across different websites (e.g., if we're part of an ad network)
Sensitive Data
Our website and services are not intended for children under 16 years of age unless parental consent is provided. While we cannot verify a visitorās age, we encourage parents to monitor their childrenās online activity.
If you believe weāve collected data from a minor without proper consent, please email us at support@trypurrlife.com, and we will delete the information promptly.
Purpose of Processing Personal Data
We use your data to:
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Process payments
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Send newsletters and promotional material
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Notify you of product or service updates
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Deliver goods and services
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Analyze website behavior to improve our services
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Comply with legal obligations (e.g., for tax reporting)
Automated Decision-Making
Purrlife may use automated systems to make decisions that could impact you significantly, without human involvement. This includes computer-based processes used for order and marketing workflows.
Data Retention
We do not store your personal data longer than necessary. Our standard retention period is 2 months after data is collected unless legally required otherwise.
Sharing Personal Data
We do not sell your personal data. We only share it when necessary to:
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Fulfill your order or provide a service
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Comply with legal obligations
We work with trusted partners under data processing agreements to ensure your data is secure and confidential.
Additionally, Purrlife shares customer data with Facebook to optimize advertising and improve user experience.
Cookies and Tracking
Purrlife uses:
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Functional cookies ā To keep the website working properly and remember preferences
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Analytical cookies ā To help us understand site usage
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Tracking cookies ā To deliver personalized content and ads
You were notified about cookie usage upon your first visit and asked for your consent.
You may opt out at any time by adjusting your browser settings or deleting cookies manually.
SMS Marketing and Messaging
By signing up for SMS notifications or marketing, you agree to the following:
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You may receive texts related to your order, abandoned cart reminders, and promotional offers.
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Consent is not a condition of purchase.
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Your phone number, name, and purchase details may be shared with SMSBump Inc., our EU-based text messaging provider.
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Messages are sent via SMS operators, and standard message/data rates may apply.
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To unsubscribe, reply STOP to any message or use the unsubscribe link provided.
To get help, reply HELP or contact us at support@trypurrlife.com.
Your Rights: View, Correct, or Delete Your Data
You have the right to:
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Access, correct, or delete your personal data
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Withdraw consent or object to data processing
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Request data portability (receive your data in a transferable format)
To submit a request, email us at support@trypurrlife.com.
To verify your identity, we may ask for a copy of your ID (please black out your photo, MRZ, passport number, and SSN to protect your privacy).
We will respond within four weeks.
You may also file a complaint with the U.S. Federal Trade Commission (FTC) or your stateās consumer protection authority.
Data Security
We take your privacy seriously. Purrlife implements appropriate security measures to prevent data misuse, unauthorized access, loss, or alteration.
If you suspect your data is at risk, please contact us at support@trypurrlife.com.